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How to use WordPress to create a business website

Go started with WordPress

Designing and so creating a new website can be a daunting prospect. The number of technologies that have to be mastered tin can exist time consuming and expensive. But what if your business organisation could create a cut-edge website by doing aught more than filling in a few online forms? This is possible cheers to CMS or content management systems that are now widely used by businesses to create online content. One of the biggest CMS in terms of sites created and usage is WordPress, an open source based CMS platform that has moved from being just a blogging platform, to a fully featured, easy to employ, powerful, and flexible content direction system used by over 55 million sites worldwide.

Your business may already use WordPress to maintain a blog, but WordPress has matured to the signal where it can be used to create standalone websites as well, and if you're comfortable updating your business' blog, yous can use WordPress to create a new website for your enterprise.

Check out our striking list of the best WordPress hosting providers

Responsive design and WordPress

The new buzzword in website creation is responsive design. As more of your business' customers will view your website on mobile devices such as tablets and smartphones, websites must be able to conform themselves accordingly.

The good news is that there are a number of WordPress themes that utilise responsive blueprint. Using one of these themes for your business organisation' website volition ensure its content is always accessible no matter what the device your customers are using. Using WordPress equally the CMS for your website offers a number of key advantages:

WordPress itself is free, equally it is an open source projection.
Themes at present be to take total advantage of responsive web blueprint.
Widgets can be easily included on a page to add a plethora of functionality to a website.
Plugins are available (over 21,000 currently) that tin can add together functions to a website in seconds.
A WordPress-based websites tin be redesigned by simply changing the theme that is existence used.
A WordPress site can be hosted on your visitor's existing web space saving time and money.
Specific modifications can be made to any WordPress theme past anyone that understands the PHP programming language.
WordPress is constantly upgraded to ensure its technology reflects current developments in web blueprint.

There'south a reason why WordPress websites make upwards nearly a third of full websites on the known spider web, that'southward because the functionality of the WordPress CMS allows for anyone to be able to brand a beautiful website in no time. In addition, the myriad of plugins and add together-ons available ensure that no two websites are identical and allow for website owners to continually refresh their site with current trends and relevant news.

Things to consider before going ahead with WordPress

One of the most powerful aspects of using WordPress to design your business' website is the instant feedback yous receive. You can make a modify to the theme you are using and see how this volition await on a test version of your site. Content tin can also exist developed and then scheduled to exist released over time to keep your site relevant and upwards-to-date for consumers.

It is important to appreciate that WordPress builds the pages you have created for your website from a database of components. Merely as images, video etc. that you lot may have on your concern' blog, when yous use WordPress for a website the same principle applies with all page elements held on a database that you will have to host.

When you are developing a new website using WordPress as a CMS, there are a number of important issues to exist enlightened of that include:

WordPress is constantly existence upgraded by its developers, which tin can mean that when your business upgrades the version of WordPress it is using, some widgets or plugins may cease working.
The hosting (opens in new tab) of the database that powers the new website must be robust and reliable. Consider a dedicated server if your business doesn't already use one to ensure that disruptions and downtime are minimised.
When your business is thinking about its data backup options, don't forget your website. WordPress may too be your blogging platform, but when used as your enterprises main website system, backing up your WordPress files is vital.
Ever test a new theme on a test version of your site. New themes may not have placeholders for the content your site currently displays. Some tweaking of the PHP lawmaking that each page is constructed with may be needed to get the new theme working as you expect.
Using WordPress equally a CMS can mean that multiple users can update content on your site with ease. Ensure your business has a clear policy about these updates to avert security bug.

WordPress' user interface is a key strength of the platform. The ability to change a folio past just clicking a few buttons, or choosing the right option, makes WordPress a superb CMS especially for smaller enterprises.

WordPress developers piece of work diligently to ensure that your site is running on the most constructive CMS possible, this provides you lot with more time to piece of work on stiff content to keep driving consumers back to your website.

Customising WordPress with plugins

The ability of using WordPress as a CMS is the power to extend and expand WordPress to deliver precisely the website your business needs. WordPress when used as a CMS has attracted the interest of developers that accept created add-ons to expand the CMS capabilities of WordPress.

Some of these add-ons include:

CMS Pods a framework for adding and creating new content types to WordPress
Avant-garde Custom Fields allows users to customise WordPress edit screens.
Edit Flow adds workflows to the CMS
Visual Composer creates new WordPress designs using a drag and driblet interface
Ultimate Tinymce PRO updates the congenital-in WYSIWYG editor
Better WP Security adds further levels of security to the standard WordPress security

These are just a few of the thousands of WordPress plugins out there. From pattern to security, and analytics to SEO, in that location are a multitude of different plugins that are designed to assist y'all optimize your website.

The number of plugins that are now available can seem bewildering. The best way to approach your choice of plugin is to have a clear design goal for each page. Once you know what each folio of your website needs to contain, you can search for the almost appropriate plugin. Tools similar Visual Composer enable you to accept a bones page on your website and create unique content without the need to know any programming languages or accept whatever blueprint skills.

WordPress is clearly much more than a blogging platform. Sophisticated responsive websites can at present exist created with its tools. A major component of those tools is the power to have content from a wide variety of other sources and seamlessly incorporate these into your website's pages.

Social media is of course a major factor in today'south business. Using WordPress as a CMS enables your visitor to bring in the content from your Twitter account, Facebook pages or YouTube channel and showcase this on your website. And sharing the content on your new website is a powerful marketing tool. Some of the best plugins for handling social media include:

Sociable
Add together link to Facebook
ShareThis
WP to Twitter
Shareaholic

For fast and efficient website construction WordPress when used as a CMS is hard to beat. In that location are few up front costs, and with an most infinite variety of themes, plugins and add together-ons to cull from, you lot can build, maintain and aggrandize your business' website with ease.